CSR helps encourage companies to get involved and support a wide range of nonprofit causes. For those charitable organizations, taking a strategic approach to leveraging social responsibility opportunities can help drive corporate giving revenue, employee volunteerism, and more.
Though individual donors continue to make up roughly three-fourths of an organization’s total monetary contributions, CSR initiatives can assist nonprofits in driving the remaining 25% of funding after they’ve maximized their individual support. Not to mention, some CSR programs (such as matching gifts) can even increase individual giving, as well!